Seo
UTM Tracking
- tips
- Stick with all lower or upper case — UTM codes are case-sensitive 1
Examples
-
source: 1
-
campaign:
utm_campaign=20percentpromocode
-
source:
utm_source=Facebook
-
medium:
utm_medium=socialmedia
-
content:
utm_content=sidebarlink or utm_content=headerlink
- track the specific types of content that point to the same destination from a common source and medium
-
term:
utm_term=marketing+software
- used to track keyword paid for in ppc
Lookup
Children